Meet the Team

Lots for Tots

Beth Wheatley

Owner of Lots for Tots and Host of Lets Talk Tots

Hi, I’m Beth – wife to Alex and mum to Elijah & Ezra – so I’m no stranger to the Derby parenting scene! Over the years, Lots for Tots has been my go-to guide for discovering activities, events, and those much-needed coffee spots where little ones are welcome.

As the owner of Lots for Tots Derbyshire, I’m passionate about making the magazine the very best it can be – championing local businesses, supporting families, and creating a real sense of community for families across Derbyshire. In 2025, we’re proud to be opening our very own nursery – Lots for Tots Childcare Hilton – with exciting plans to expand even further into other parts of Derbyshire. I’m also thrilled to be growing our Lots for Tots Awards, celebrating the amazing people, places and services that make family life in Derbyshire so special. It’s a joy to be part of so many families’ journeys – and there’s so much more to come!

Amanda Jones

Lots for Tots Childcare Nursery Manager

Hi, Im Amanda and I head up the Lots for Tots Childcare divison. I’ve always had a passion for working in early years and supporting children as they grow, learn, and thrive.

With over 15 years in the childcare industry, I’ve dedicated my career to creating nurturing environments where children feel safe, supported and encouraged to reach their full potential. My passion for childcare led me to start my own business, Mini Minding Events, providing bespoke childcare for weddings and special occasions. When I learned that Lots for Tots was expanding into childcare, I knew it was something special to be a part of. Their values align perfectly with mine—creating a warm, welcoming space where children can flourish and where staff feel valued, supported and part of a team that truly makes a difference. I’m excited to lead a team that shares this vision, working together to provide outstanding care and education in those crucial early years.

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Reaching your target market

Through Lots for Tots, you can reach over 40,000 parents with little ones. There are 3 main ways we distribute the Lots for Tots magazine:

Subscription: Lots for Tots is emailed directly to subscribers or posted to those who want a hard copy- so you know magazines will arrive with parents on our release date.

Targeted Venues: Lots for Tots is distributed to parents at targeted venues such as nurseries, preschools, health visitors, baby & toddler classes, libraries, children’s shops, GP surgeries, cafés and lots more.

Online: The digital version of Lots for Tots is read by more families online with over 40,000 views each year. Our social media platforms also have large followings with over 9,000 combined.

All advertising packages in Lots for Tots come with:

Social Media shout outs across all channels, re-shares and posts every month during the duration of your advert
Standard Class and event listings – listed in the magazine and Lots for Tots website
Option to list any vouchers or special offers that are running in the “offer section” of the magazine
Option to have your businesses reviewed in our magazine. Meaning readers get to find out more in depth about what your business has to offer. *Subject to availability
Four issue block bookers receive a free piece of editorial in the issue of their choice which will be the same size as their advert.

Complete our advertising booking form

Promote your business or event to thousands of readers

Testimonials

I would never say no to Lots for Tots™, it's the best advertising I do.

Puddle Ducks

Lots for tots has supported the advertising of Tiddlekicks for almost 9 years now!
Tiddlekicks only advertise with Lots for Tots, whose audience covers families across the whole of Derbyshire. Making them perfect place for local businesses offering activities for children to promote their services.

Tiddlekicks

Lots for Tots is a great publication ideal for all activities & services for babies toddlers & pre- schoolers.
In 2022 under new ownership Lots for Tots is been given new ideas & enthusiasm.
Boogie Woogie Babes are grateful the publication is continuing & look forward to seeing the publication flourish!

Boogie Woogie Babes

Lots for tots has helped me bring new children to my classes with little effort from myself.
The magazine is very well known and has a great reputation. I often hear parents talking about how they find their classes/events through it. It is an easy way to advertise and I would highly recommend it.

Rachel - Dancing Digits

Working with Beth has been an absolute pleasure. She is friendly, professional and efficient. Her fresh take and passion for the magazine is clear I am so excited to see the direction in which it will go. Beth is always happy to help and listen to ideas and views. She is a real advocate for activities and businesses for young families. I can't see me looking to advertise elsewhere! Thank you Beth.

Nikki at Moo Music

Lots for Tots have been a supportive organisation of Bridge the Gap, advertising our upcoming sessions free of charge as we are a community interest company. This allows for families to access low cost emotional education, vital for children’s mental health long term. Beth is always so organised, professional and a credit to the magazine, which is incredibly helpful for families locally. We find the magazine is often picked up by parents in our reception area and so there is a definite need for Lots for Tots in Derby.

Bridge the Gap